In the Press

When I first sat down across from Sofia Melograno in the fall of 2014 at a coffee shop in downtown Manhattan, she was the third young designer I'd met that week. Like the others, she was just starting out and wanted to source ethically. Often times, many of the designers' ideas don't pan out and our conversations consulting on their sourcing and marketing peter out. But Sofia was different.

Although 27-year-old Sofia Melograno has always been in touch with her life purpose, which is to “work in a space that benefits the greater good in some way,” she is surprised at how she got there. Growing up, her family was dedicated to philanthropic giving.

Babiekins features Beru Kids in their ongoing photo essay series, Travelkins.

I chose gifts that would delight the children as well as their parents – beautiful items that won’t get shoved aside as ugly, plastic clutter in their living room. Plus, they are non-toxic and well made, so that they can be passed down to many more generations.

One of my must give gifts are the J-Bird Harem Pants (item 4). We love these in my house because they are super soft and the modern geometric bird print is just too cool. They are perfect for girls too (high five) and are made in Los Angeles from only surplus French terry fabric. What’s better than made right and helping to reduce impact on the environment?!.

We make the clothes locally at our partner factory using sustainable practices; we know them, we visit them and we’re getting to be pretty good friends. The items are made from deadstock materials and in limited batch quantities to match the season and our chosen theme. We don’t want to waste resources; we’ve got a lot of fun still to have on this planet..

         

 Stylish Milk Magazine // Beru Kids

Bianca & Atalie: Mommy-Daughter Dates, FEATURING BERU KIDS

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Fresh Finds: March 2016 

It's not easy being green -- but it's certainly worth it according to Beru Kids Founder, Sofia Melograno. The brand exclusively sources deadstock materials while manufacturing out of a local factory in Los Angeles. In addition to its eco-friendly ethos, Melograno also donates 10 percent of the brand's profits to organizations with a focus on children's eduction and activities. The first collection debuted at NY NOW in January, filled with vibrant  textiles inspired by sub-Saharan Africa, saturated hues, and...

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All of the pieces in the new Beru Kids line are created using leftover fabrics from large clothing manufacturers, which means instead of filling up landfills, dead stock gets turned into pieces for fashion-forward littles. Everything is produced in downtown LA in soft, comfy, and decidedly not precious pieces.

Now there's another new local label on the scene that's creating clothing which not only feels fun and free on your mini me's, but that you can also feel good about buying. The recently launched Beru Kids stays sustainable and socially responsible in several ways. First of all, the pieces are manufactured right here in LA, which not only cuts down on transportation, but also ensures ethical work environments.

Beru is in the business of letting children be children. As an ethical clothing brand for kids, they are invested in environmental sustainability to ensure that future generations have a beautiful home for their many adventures.

Sofia Melograno founded her fashion company, Beru Kids, with her family's heritage of social justice and a deep sense of ethics at the forefront of her mind. Melograno wanted her business to create sustainable products and help raise the standard in an industry historically marred by abusive labor practices and environmental waste.

These days, the fashion industry puts strong emphasis on being eco-friendly in an effort to save the planet for our next generation. Using ingenuity and plenty of creativity, Beru Kids designs and manufactures kids clothing that is soft, yet durable enough to let kids enjoy doing what they like to do best. Beru Kids is ethically made in Los Angeles, repurposing deadstock materials and turning it into wearable clothing.

Beru Kids might just be the fastest "slow fashion" brand on the market. Produced entirely in downtown Los Angeles, Beru repurposes deadstock, or surplus, materials from other brands (that would otherwise be thrown away) into original styles for kids that let them be little. With an acutely close connection to its sustainable supply chain, Beru's founder, Sofia Melograno...

We are so excited to share the new to us "Beru Kids" collection with our readers today. We love these unique, modern pieces, just perfect in their simplicity!

Sofia Melograno, founder of eco-friendly kids clothing brand Beru has seen a significant shift, telling us "Millennials, especially, are pushing back and starting to demand more transparency."

Move over green juice, a much larger entity is at the forefront of consumers' attention these days: preserving our planet. Reusing and recycling are trending, particularly with Millennial moms, meaning industry insiders are finding new ways to keep little ones in looks that are stylish and ethical. Sofia Melograno, Founder of Beru Kids...

It's 8am on a chilly Friday morning when Sofia arrives at Handlebar Cofee Her topknot bun, cozy black coat, and warm smile welcome me in line. Sofia's bubbly and witty personality instantly fills the room. She courageously dropped her...

Photography and Styling: Allie Cottrill

Like Naja and White Rabbit, Beru Kids partners with factories that employ women, all of which are located in downtown Los Angeles. The products aremade from organic or deadstock materials.

Have you ever wondered how stores like Forever 21 and H&M can sell trendy and fashionable t-shirts and dresses so cheaply—often for less than twenty dollars each?

Beru Kids is an American company that uses deadstock…

"Be wild. Be free. Beru." The motto of children's apparel company Beru Kids, goes beyond the adorable munchkins modeling peasant blouses and harem pants on its website. With all apparel made in Los Angeles, Beru Kids ethically sources every garment.